Showing my age
I’ve been a bit quiet recently because I’ve been carrying out some consultancy work with some lovely designers at a very big corporation. So when the very experienced designer I was working with said ‘so what is paste-up?’ I knew that my children were right – I am quite definitely over the hill, a relic, a complete and utter dinosaur. For any of you who don't know about how you put together a brochure or magazine before computers, the Fullerton website gives some idea of the torturous process us older designers went through. And I never had the luxury of a waxing machine, it was spreading all the galleys and artwork with cow gum and sticking them into place.